Smart Digital Strategy Fuelling Lead Growth for Local Driving School

A well-established driving school approached us with the goal of increasing student enrolments and gaining a stronger presence online. They were not reaching enough potential learners through digital channels. With growing competition, the business needed an effective strategy. Our goal was to help them attract more students.

193+
Qualified Leads Generated Monthly

157%
Growth in Organic Traffic

Solutions We Provided

The Playbook We Used to Turn Ideas Into Impact

Go deeper into the moments that made a difference. Here, we unpack the steps we took, the strategies we applied, and how we delivered real results for businesses.

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The Challenges

Struggling to Compete in a Crowded Market and Generate Consistent Leads

Although the driving school had a functional website, it was not ranking well on Google and was not optimized to convert visitors into leads. Their Google Ads campaigns were underperforming. Thus, it led to high cost-per-lead with minimal returns. With no clear keyword strategy, inconsistent content updates, and poor landing page experience, the business was struggling to compete in a saturated local market. The driving school was looking for more visibility and affordable ways to generate qualified leads on autopilot. They needed a strategic overhaul to get the right kind of traffic that will convert into real customers.

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The Solutions

An Integrated Approach to SEO, Google Ads, and CRO

We began by improving their SEO framework. To find technical flaws, keyword opportunities, and problems with the on-site experience, our experts first carried out a thorough digital audit. In order to reach people who were actively looking for driving schools, we simultaneously redesigned their Google Ads campaigns with targeted ad groups, attention-grabbing copy, and enhanced targeting. Additionally, we used CRO strategies to improve landing page performance, reducing bounce rates and promoting more enquiries. This mix of organic and paid tactics greatly enhanced lead generation and produced quantifiable growth.

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The Results

Accelerated Leads and Organic Visibility

Our tailored digital strategy delivered measurable success for the driving school. By combining focused Google Ads management with ongoing SEO enhancements, we achieved sustainable improvements in both traffic and lead generation. The numbers speak for themselves. It proves the value of a well-executed and multi-channel marketing approach.

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qualified leads generated monthly

193 +

growth in organic website traffic

157 %

Return on Ads Spent (ROAS)

321 %

Keywords

We’ll share a live report during the meeting.

Danforth Driving School

Driving School Scarborough

Driving School Toronto

Driving School

Driving Lessons Toronto

Driving Lessons

Driving School Near Me

Cheap Driving School

Driving Lessons Toronto

Driving Instructor Toronto

(AFTER SEO)

Google.com

(BEFORE SEO)

Google.com

Out of 100

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SMM

Local SEO

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Calls Generated Per Month

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Increase in Followers

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Website Design

178+
Calls Generated Per Month

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Increase in Organic Traffic

Strategic online efforts led to remarkable returns and a sharp rise in quality leads across all channels for the eCommerce clothing brand.

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Social Media

1746%
ROAS through Google Ads

256%
Increase in SEO Leads

Driving scalable conversions through sharp landing page design and performance-focused campaigns.

PPC

Landing Page

CRO

3716+
Conversions in a Month

$14
Average Cost Per Conversion

An optimized user journey and strategic ad spend delivered a powerful boost in qualified leads for the insurance company.

PPC

Website Design

CRO

281%
Return on Ad Spend (ROAS)

114+
Qualified Leads in a Month

We transformed the digital presence of the PCB company into measurable business growth with smarter traffic and conversions.

SEO

PPC

CRO

451%
Increase in Organic Traffic

174+
Qualified Leads in a Month

See How We’ve Made a Difference

At the core of everything we do is our commitment to people. These are the clients who trust us, the businesses we support, and the partnerships we build along the way. Over time, we have had the privilege of working with a wide range of clients. What connects them all together is the confidence they have placed in us to help them grow and evolve in the digital space.
We are proud of the relationships we have built and the feedback we have received from our valuable clients. The words of our clients mean a lot to us. Every testimonial you read represents a story of transparency and collaboration. It is a feedback we carry with responsibility and pride. It reflects the experience we strive to deliver each day.

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Was very impressed by the team’s willingness to help and the great quality of the marketing services (seo

Ben was incredibly kind, helpful patient, efficient. HE is the reason I would want to return! Very Satisfied.

Ria helped to SEO for our new website, which has had good feedback. She is a very nice and patient girl, who is very responsible for her job. We would really recommend! So excellent & Perfect! We will consider to cooperate with her next time.

It is my pleasure to have the chance to pen my words to paper. The rank of our website has increased greatly due to the hard work of these guys. They are hardworking and professionals at their work. I sincerely wish them all the very best and recommend them to anybody, hands down.

After collaborating with the experts, their PPC strategies and services have proved to be highly effective. There has been a sheer growth in the online traffic and generation of potential leads of my online business. The incredible turn around has been highly beneficial for the online development and growth of my business.

I do not hold much idea on social media marketing but have been understanding the need for it for my e-store. The marketers of Strategy & ROI have been very communicative and professional in conducting their work. It has been few months that I am associated with them, I must say, they have kept their assurance to showcase me with productive results.

95% of my experience with you is 5-star: the quality of services what I received, the assistance I got when I called with a question. I do appreciate that you frequently offer promos which helps a lot.

I have been working with these guys off and on since about 2019, always super helpful and great service!

It was such a great experience and the designs were amazing!!