Maximizing Call and ROI for a Trusted Locksmith Company.

Complete Digital Marketing Strategy for a Global Clothing Brand

A local locksmith company approached us with a clear goal to increase the number of service calls from their online audience. Even after offering timely and reliable services, they were finding it difficult to attract consistent leads through digital channels. With rising ad costs and competitive local marketing, they needed a targeted approach that would bring in qualified traffic and convert that interest into real phone calls.

380+
Calls Generated Per Month

$21
Average Cost Per Call Conversion

Solutions We Provided

The Playbook We Used to Turn Ideas Into Impact

Go deeper into the moments that made a difference. Here, we unpack the steps we took, the strategies we applied, and how we delivered real results for businesses.

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The Challenges

Low Online Visibility and Unpredictable Lead Flow

The locksmith company was facing a critical issue. They were not receiving enough qualified leads through their online channels. The brand was providing fast and trustworthy emergency services; their digital presence failed to communicate value or boost engagement. Their existing website lacked a strong landing page experience, and previous advertising efforts yielded inconsistent results with a high cost per call. In a competitive local market where users make snap decisions based on quick searches, not showing up at the top or offering a clear path to conversion meant losing business to competitors.

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The Solutions

Turning Searchers into Callers with Targeted Google Ads

To tackle the challenge, we designed an effective landing page focused on building trustworthy elements, such as service guarantees, customer reviews, and prominent CTA buttons. Our Google Ads specialists then created a tightly structured campaign focused on targeted keywords based on location to reach users actively searching for locksmith services nearby. We implemented ongoing CRO strategies, continuously testing forms, headlines, and call placements to improve engagement and reduce bounce rates. This combination of targeted traffic and a seamless user journey helped reduce the average cost per call while significantly increasing call volume.

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The Results

Explosive Growth in Call Volume and ROI

By combining a potent landing page, optimized ad campaigns, and CRO best practices, this locksmith company experienced a measurable transformation in lead generation and ad performance. The campaign we designed helped drive traffic and delivered results where it mattered most in the form of calls, conversions, and ROI.

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calls generated in a month

380 +

average cost per call conversion

21 $

ROAS from targeted Google Ads Campaign

638 %

Find Out Why Leading Businesses Choose to Partner with Us

Increased local reach and strategic ad campaign translated into powerful business results and measurable growth.

SEO

Local SEO

PPC

225+
Calls Generated in a Month

462%
Return on Ad Spend (ROAS)

Strategic changes in marketing efforts led to a surge in lead quality and a significant boost in campaign performance.

PPC

Website Redesign

CRO

320+
Qualified Leads in a Month

368%
Return on Ad Spend (ROAS)

By enhancing the user journey and refining the ad strategy, this brand unlocked steady, quality leads at a low cost.

PPC

Website Design

CRO

385+
Calls Generated in a Month

$17
Average Cost Per Call

Our undeterred efforts delivered powerful results that drove consistent call volume and rapid follower growth.

SMM

Local SEO

PPC

429+
Calls Generated Per Month

283%
Increase in Followers

A successful transformation that turned online visibility into real conversions and meaningful business growth.

PPC

SEO

Website Design

178+
Calls Generated Per Month

181%
Increase in Organic Traffic

Strategic online efforts led to remarkable returns and a sharp rise in quality leads across all channels.

SEO

PPC

Social Media

1746%
ROAS through Google Ads

256%
Increase in SEO Leads

Find Out Why Leading Businesses Choose to Partner with Us

WestAlbanyDental – DA and Traffic Restored with Improved Rankings After Domain Migration

SEO

Local SEO

PPC

125% Increase in Organic Traffic

120% Increase in SEO Leads

SposaBridal – DA and Traffic Restored with Improved Rankings After Domain Migration

SEO

Local SEO

PPC

125% Increase in Organic Traffic

120% Increase in SEO Leads

HomeDecorIndonesia – DA and Traffic Restored with Improved Rankings After Domain Migration

SEO

Local SEO

PPC

125% Increase in Organic Traffic

120% Increase in SEO Leads

WestAlbanyDental – DA and Traffic Restored with Improved Rankings After Domain Migration

SEO

Local SEO

PPC

125% Increase in Organic Traffic

120% Increase in SEO Leads

SposaBridal – DA and Traffic Restored with Improved Rankings After Domain Migration

SEO

Local SEO

PPC

125% Increase in Organic Traffic

120% Increase in SEO Leads

HomeDecorIndonesia – DA and Traffic Restored with Improved Rankings After Domain Migration

SEO

Local SEO

PPC

125% Increase in Organic Traffic

120% Increase in SEO Leads

See How We’ve Made a Difference

At the core of everything we do is our commitment to people. These are the clients who trust us, the businesses we support, and the partnerships we build along the way. Over time, we have had the privilege of working with a wide range of clients. What connects them all together is the confidence they have placed in us to help them grow and evolve in the digital space.
We are proud of the relationships we have built and the feedback we have received from our valuable clients. The words of our clients mean a lot to us. Every testimonial you read represents a story of transparency and collaboration. It is a feedback we carry with responsibility and pride. It reflects the experience we strive to deliver each day.

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Was very impressed by the team’s willingness to help and the great quality of the marketing services (seo

Ben was incredibly kind, helpful patient, efficient. HE is the reason I would want to return! Very Satisfied.

Ria helped to SEO for our new website, which has had good feedback. She is a very nice and patient girl, who is very responsible for her job. We would really recommend! So excellent & Perfect! We will consider to cooperate with her next time.

It is my pleasure to have the chance to pen my words to paper. The rank of our website has increased greatly due to the hard work of these guys. They are hardworking and professionals at their work. I sincerely wish them all the very best and recommend them to anybody, hands down.

After collaborating with the experts, their PPC strategies and services have proved to be highly effective. There has been a sheer growth in the online traffic and generation of potential leads of my online business. The incredible turn around has been highly beneficial for the online development and growth of my business.

I do not hold much idea on social media marketing but have been understanding the need for it for my e-store. The marketers of Strategy & ROI have been very communicative and professional in conducting their work. It has been few months that I am associated with them, I must say, they have kept their assurance to showcase me with productive results.

95% of my experience with you is 5-star: the quality of services what I received, the assistance I got when I called with a question. I do appreciate that you frequently offer promos which helps a lot.

I have been working with these guys off and on since about 2019, always super helpful and great service!

It was such a great experience and the designs were amazing!!